Piknic Électronik Sets Out to Conquer the World

What do Barcelona, Melbourne, Dubai, Paris, Cannes and Lisbon have in common? These cities all host the one hundred percent Montréal concept of Piknic Électronik. Building on its Sunday success in the metropolis, the organization behind Piknic Électronik is setting out to conquer the world. The objective is to reach one city in the southern hemisphere and

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one city in the northern hemisphere every year. The strength of Piknic Électronik lies in a simple but powerful idea: bringing electronic music into a relaxed outdoor daytime setting. The concept

combines music, conviviality,

urban culture and a festive atmosphere that is easy to export because it remains rooted in a clear identity. By expanding abroad,

Électronik also exports a part of Montréal’s cultural personality. The project shows thatlocal creativity can become an international brand without losing its original spirit. Each city adapts the concept to its own environment while keeping the signature that made it successful. For Printemps numérique, Piknic Électronik’s growth is a strong example of cultural entrepreneurship. It proves that digital and electronic culture can travel, connect communities

contribute to Montréal’s reputation as a creative and festive city.