A Printemps numérique for Montréal

[soundcloud url=”https://soundcloud.com/cr-de-montr-al/un-printemps-num-rique-pour” comments=”yes” auto_play=”no” color=”#ed217d” width=”100%” height=”100px”] To attract tourists, cities are increasingly relying on their reputation for creativity. In 2014, Montréal will follow that path with Printemps numérique, an event that will showcase digital arts from mid-March to mid-June. What exactly do we mean by “digital art,” and how can it become a driver of cultural and tourism development? This segment explores the ambitions of the initiative and the role of digital creativity inMontréal’sidentity.